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Fail Faster

Jun 17, 2022

Pratik Dhebri, Vice President, Head of Product Management at AvalonBay Communities, which is an apartment living experience provider focused on developing, redeveloping, acquiring and managing high-quality apartment communities across the United States. Pratik was part of the Transformation journey as this group went digital with their community search, physical no-touch tour experience to automating application screening and leasing experience to ongoing service and maintenance of these multi-family communities. Pratik highlights the value of high human touch at critical points in an automated workflow to serve the client's needs effectively. If you are looking for ways to give more to your clients this is a great episode to dive in.